Category Archives: Business

What’s going to be your 70:30:10 of how you do things in 2012?

Associate Director Andy Green blogs… At last the magic ingredient of Coca Cola’s success is now being shared. No, I am not talking about the tightly-guarded ingredients of its flavoured water. Rather, how it allocates its precious resources for brand … Continue reading

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Steve Jobs – The innovator who shaped the way we live

Senior account executive Rachel Mortell, reflects on the legacy of Steve Jobs and the iconic Apple brand “The world has lost a visionary” said President Obama on hearing that Apple founder and former CEO, Steve Jobs had lost his battle … Continue reading

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DLT, the Burmese Nobel peace prize winner, and your future creative and innovative strategy

Our Associate Director, Andy Green, on the DLT effect in business… I once chided a friend for remembering a quote from former Radio 1 DJ Dave Lee Travis (I think it was something profound like, “It’s easy if you know … Continue reading

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